Black Friday FAQs
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Black Friday FAQs

Nov 07, 2016
Video Length:  52:44
Presented By:  Krystal Bozarth


This week's webinar will cover many of the common questions you might have about Land F/X and our upcoming 50% off Black Friday Sale. We'll go over some details about the software's functionality and answer questions about how licenses work and what is included (and not included) in the sale. Are you wondering what this software actually is and what it does – and how much it costs? We'll answer these questions and more. Presented by Land F/X Chief Operating Officer Krystal Bozarth and Head of Sales and Marketing Vanessa Robbins, this webinar will tell you what you need to know about our software and our biggest sales event of the year.


Webinar Contents:

Note: The following catalog of content covered in this webinar is time stamped to allow you to follow along or skip to sections of the video that are relevant to your questions. You can also search for content on this page using the FIND command in your browser (CTRL + F in Windows, Command + F in Mac OS.)

  • Intro/TOC
  • Main Goals of This Webinar
  • What is Land F/X
  • Define: CAD, F/X CAD & Land F/X
    • What if I don’t have CAD?
    • What is F/X CAD?
    • What about coming from hand drawing?
    • F/X CAD vs. Land F/X
    • F/X CAD replacing your existing AutoCAD
    • Comparison of AutoCAD & F/X CAD Ribbons
  • Black Friday 50% Off Prices (2016)
  • What Makes Land F/X Unique?
    • We offer more than just software
    • Our history
    • Already using AutoCAD? Great!
  • Differences Between Land F/X & Competitors
    • Support
    • Training
    • Functionality
    • Prices
  • Learning & Training
  • Transitioning Your Office / Implementing Land F/X
  • Breakdown: Licenses & Prices
  • Why Should I Buy Land F/X?

0:00 – 3:00: Intro/TOC

3:00 – 3:29: Main Goals of This Webinar

  • Clarity on how Land F/X licensing works
  • Help aid your decision on purchasing a license & what to purchase
  • Make you feel comfortable transitioning your office to using Land F/X
  • Help aid the conversation to the decision-makers in your company

3:30 – 4:19: What is Land F/X?

Land F/X is a custom-developed program for landscape architects and irrigation designers that works in conjunction with your existing CAD platform.


Land F/X requires a CAD platform to operate.


Note: AutoCAD LT cannot run Land F/X per LT’s limited capabilities of running add-on software.

4:20 – 8:59: Define: CAD, F/X CAD & Land F/X

What if I don’t have CAD? (4:20)

That’s what our F/X CAD is for!


What is F/X CAD? (4:30)

F/X CAD is powered by CAD technology, supported and maintained by Land F/X. Have questions or need tech support? You can call us!


What about coming from hand drawing? (4:55)

F/X CAD and Land F/X is going to be your best entry into designing using software. The process will take a little longer because you’ll need to learn the basics of AutoCAD. However, if you want to stay in business, you’ll need to convert over to software.


F/X CAD vs. Land F/X (5:14)

F/X CAD is separate from a Land F/X license. F/X CAD functions as the CAD platform to add Land F/X onto.


F/X CAD cannot operate without Land F/X.


F/X CAD replacing your existing AutoCAD (5:50)


Will F/X CAD work for me?

Yes, if you do not need to use:

  • Civil 3D
  • AutoLISP
  • AutoCAD 3D tools

Note: Most landscape and irrigation designers are using SketchUp for 3D rendering.


If you need the basic functionality of AutoCAD, F/X CAD will be perfect!


Note: We also offer a free 30-day trial. You can always request a trial and try it out for yourself with no obligation to purchase.


Comparison of AutoCAD & F/X CAD Ribbons (7:54)

Note: We’ve placed the tools on the Land F/X ribbons from right to left in the order in which you’d need to use them.

9:00 – 10:13: Black Friday 50% Off Prices (2016)

10:14 – 15:14: What Makes Land F/X Unique?

We offer more than just software (10:14):

  • Support
  • Training
  • Tool functionality for all aspects of design (site, conceptual, planting, irrigation, details, 3D)
  • Manufacturer Connection
  • SketchUp Connection
  • Content
  • CAD Standards
  • Customizable


Our history (13:00):

Land F/X originated as a father-and-son project. David Farmer, a landscape architect, was having a hard time making AutoCAD meet his needs. Realizing that the program was quickly becoming the industry standard, he asked his son, Jeremiah, for help. After a decade of developing AutoCAD features specifically for landscape architecture, the pair realized they’d created something that everyone in the field could use. Now CEO and lead developer of Land F/X, Jeremiah continues to create time-saving tools that reduce tedium and increase accuracy in the design process for those in his father’s profession.



Already Using AutoCAD? Great! (14:20):

  • CAD is the industry standard. We make it work for your profession.
  • Not having to learn a completely new software
  • Easy to train and learn
  • Easy to integrate into existing standards
  • Land F/X connects AutoCAD to SketchUp, so you’re not doing dual work.

15:15 – 24:59: Difference Between Land F/X & Competitors

(Information about competitors derived from competitors’ websites.)


Support (16:20)


Land F/X Support (16:20):

  • Office hours: 8 a.m. – 5 p.m. Pacific
  • Operating hours: 6 a.m. – 10 p.m. Pacific
  • Email
  • Phone (805-541-1003)
  • Hour response times
  • Unlimited updates
  • Cloud databases (planting, irrigation, SketchUp , details, site amenities)
  • Unlimited installations
  • License transfer utility


Land F/X support cost: Included in purchase



Vectorworks Support (Service Select only) (17:45):

  • 9 a.m. – 5:30 p.m. Eastern
  • Software updates (unclear how many)
  • Additional Learning Services
  • Priority Tech Support (443-542-0411)
  • Access to Web & Mobile Solutions


If you do not purchase Select Service, you might not receive most of these benefits.

Vectorworks support cost: $1,098


Keysoft LandCADD Support (18:50):


Keysoft LandCADD Support cost: No information provided on website


Training (19:44)


Land F/X Training (19:44):

  • Weekly webinars
  • Power Tips
  • Documentation
  • Step-by-step trainer
  • Getting Started Guides


Land F/X training cost: Included in purchase


Vectorworks Training (21:40):

  • Scheduled webinars
  • In-person sections (see calendar scheduled times on the Vectorworks website)
  • Guides


Vectorworks training cost: $75 – $750



Keysoft LandCADD Training (22:00):

  • Videos
  • No training dates currently scheduled


Keysoft LandCADD training cost: No information provided on website



Functionality (22:20):


Land F/X Functionality:

  • AutoCAD based
  • Site design tools
  • Planting & irrigation
  • Hardscape
  • SketchUp 3D Connection (Requires SketchUp Pro: $500)
  • Metric & Imperial
  • Customizable
  • Content library


Vectorworks Functionality:

  • Not AutoCAD based
  • Site design tools
  • Planting (Irrigation capabilities recently released)
  • Hardscape
  • Vectorworks-specific 3D tools
  • Metric & Imperial


Keysoft LandCADD Functionality:

  • AutoCAD based
  • Site design tools
  • Planting & irrigation
  • Hardscape
  • LandCADD-specific 3D tools
  • Metric & Imperial
  • Customizable


Prices (23:55):


Land F/X Prices:

  • Purchase: $1,295 / $645
  • Renewal: $250
  • Support: Included in purchase & renewal
  • Training: Included in purchase & renewal
  • Updates: Included in purchase & renewal
  • *F/X CAD upgrade: $250


Land F/X starting price: $1,295

Land F/X max yearly upkeep:$250 – $500


Vectorworks Prices:

  • Purchase: $2,495
  • Renewal: $1,031 – $2,495
  • Support: $1,098
  • Training: $75 – $750
  • Updates: $1,031


Vectorworks starting price: $2,495 – $3,668

Vectorworks max yearly upkeep: $1,031 – $2,204


Keysoft LandCADD Prices:

  • Purchase: No information provided on website
  • Renewal: No information provided on website
  • Support: No information provided on website
  • Training: No information provided on website
  • Updates: No information provided on website


Keysoft LandCADD minimum starting price: Unavailable on website

Keysoft LandCADD max yearly upkeep: Unavailable on website

25:00 – 28:24: Learning & Training

Existing CAD Platform:

  • Being in your familiar CAD environment allows you to hit the ground running. You are still doing CAD work; you are just adjusting your process.


Training Resources:

  • Weekly Power Tips
  • Webinars
  • Documentation & Knowledge Base
  • Getting Started Guides


Enforce Your Office Standards:

  • Whether you have 3 or 30 employees, you can make sure that everyone is on the same page, working toward the same goal.


New Employees:

  • We provide as much training help as possible so you don’t have to train a new employee on your office’s custom system.


Help Me Help You!

  • We turn every question and issue into a Knowledge Base article. The more you know, the easier your life is!

28:25 – 33:49: Transitioning Your Office / Implementing Land F/X

You might need to re-evaluate your current CAD standards. Most CAD office standards have been created from the lack of CAD functionality. When implementing Land F/X, consider what a standard is, as well as why it exists. You can look at this juncture as an opportunity to enhance your standards rather than changing them. We can always improve, right?


1. Set Up Your Preferences (29:47)

a. Downloadable and printable Customization Getting Started Guide

b. Outline of our Customization documentation section


2. Multiple Preferences Setups (31:20)

Set up different Preferences for city contracts, picky clients, etc. etc.


Now start using Land F/X!

The beauty of Land F/X is that it doesn’t require much “integration.” You are still within AutoCAD doing your basic CAD functions. You’re just now using specific tools for efficiency.


Note: When you purchase Land F/X, you’re also effectively purchasing the decade-plus of experience we’ve logged in dealing with literally thousands of firms, helping them set up and implement their standards, and building numerous capabilities of establishing and enforcing these standards right into the software. (31:50)

33:50 – 44:34: Breakdown: Licenses & Prices

Overview of what’s included in the following licenses/bundles, plus the price of each (33:50):

  • Land F/X (price: $645)
  • Irrigation F/X (price: $1,495)
  • Land F/X + F/X CAD (price: $ $1,640)
  • Irrigation F/X + F/X CAD (price: $2,490)


Yearly Renewals/Upgrades (34:45):

  • Land F/X renewal: $250
  • Irrigation F/X renewal: $450
  • F/X CAD upgrade: $250 (The F/X CAD upgrade is optional, but it will save you money tin the long run. F/X CAD is generally released when Autodesk releases Service Pack 1 for the current version of AutoCAD.)



For more details, see our F/X CAD page.



What You’re Paying For:

  • Unlimited updates
  • Unlimited tech support
  • Cloud databases
  • License transfer utility
  • Training


Purchase Details (36:25):

Installation options:

You have multiple options on how you can set up your licenses:

  • Cloud
  • Enterprise
  • Standalone/Laptop (Single-user)
  • Server (Multi-user)


Remember: Our tech support team can also help you determine what will be the most successful setup for your office. Even have your IT admin call our tech support!


There are no fees or extra costs associated with the different installation setup options.


Note: F/X CAD is a standalone installation only.


Included in your purchase (37:20):

  • Unlimited tech support
    • Phone & email
  • Unlimited version updates
  • Training resources
  • License transfer utility
  • Manufacturer Connection
  • Content databases
    • Plants
    • 2D blocks
    • 3D blocks
    • Manufacturer 2D & 3D blocks
    • Manufacturers


Determine What You Need (37:44):

Rule of Thumb: You may install Land F/X onto as many computer stations as you’d like, but the number of licenses you have is the number of people who can use the software at one time.


Mixed Office: Irrigation & Planting Design

You can have a mixed set of Land F/X & Irrigation F/X licenses. The License Manager allows you to share the functionality of the Irrigation license on multiple stations


What to Determine:

  • How many employees are designing irrigation systems at one time?
  • From there, you can work backward on how many licenses your office needs.



  • 10-person office that includes 5 users who can do irrigation design.
  • At most, 3 users might be designing irrigation at one time. The 5 people who would need the irrigation capabilities can share the 3 licenses. The rest of the office can be working with the Land F/X licenses. So the office’s license total can be 7 Land F/X & 3 Irrigation F/X licenses.
  • That means 10 people can be working on planting plans, 3 of which can have additional access to the irrigation.


Note: Although Irrigation F/X includes Land F/X, it does not count as 2 separate licenses.


Question: Do I need Parallels to run the software? What’s a better choice: Parallels or Boot Camp? (40:30)

Answer: You’ll need Parallels or Boot Camp to run the software on a Mac. (Parallels is a program that allows you to run Windows-based programs, such as AutoCAD, on a Mac.) We recommend Parallels and don’t see any need to use Boot Camp over Parallels.


Question:Is F/X CAD a standalone license? (43:00)

Answer: Technically, the F/X CAD component is standalone, just like AutoCAD. However, it can connect to Land F/X license, data, and content on your server or on the cloud.

44:35 – end: Why Should I Buy Land F/X?

You don’t know you need Land F/X until you use it.


It’s not black and white: You can do almost everything in native AutoCAD that you can do using Land F/X, but it will take much longer and lead to more errors. Consider the time in revisions for missed labels or unaccounted-for plants. What about the headache of changing details, adding colorization, then uploading it all to SketchUp?


Why Buy? (46:45)


Increased Capabilities

  • With the tedious processes automated, you can focus more time on how you want to design.


Time Savings

How much time do you currently spend on:

  • Generating a schedule (we’ve heard an average of 1 to 2 hours)
  • Counting plants & calculating hatches (we’ve heard 10 minutes at best)
  • Labeling (we’ve heard an average of 1 to 2 hours)
  • Color rendering (we allow you to do it in 3 clicks!)

Time saved x your pay = $$

That’s only with 4 Land F/X buttons. How much more time and money can you save with our help?



Staying Competitive

  • Maximize the productivity of your current workforce while increasing business.



  • Whether it’s evaluated as money saved, increased revenue, or the software paying for itself, is well worth the cost!



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